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Score Higher Rankings With These Insights from Surfer

Doug Haines
14/12/2023

Surfer SEO is one of our favourite content optimisation tools. We use it to improve traffic to our pages and make more informed decisions about the length of our content.

Not only do we use Surfer as an on-page tool, but we also follow its blog closely for content creation and SEO tips.

Today, we’re going to take a look at five blogs from Surfer about how to win higher rankings and outsmart your competitors.

1. How to Get Traffic on your Blog - 5 Simple Steps to Get Results

In this article, Surfer provides 5 actionable tips on how to increase organic traffic to your blog and have more success in the SERPs.

For those wondering why their pages are maybe not performing as well as they should, Surfer has also provided a few helpful suggestions on how to optimise your existing content.

Image source: Surfer SEO.

2. Image SEO - How to Optimise Visuals for Higher Rankings

Many of us are fairly new to the world of image SEO. It can feel like a dark art and a lot of the advice you’ll find online tends to be pretty complicated.

In this step-by-step guide, Surfer explains exactly how to optimise your images for better visibility and rankings in the SERPs.

They also outline why image optimisation leads to a better user experience and increases conversions when done well.

Image source: Surfer SEO.

3. 6 Meta Tags to Improve SEO

This article is especially valuable for marketers that are new to meta tags and need some practical advice on how to write a great meta description.

They’ve also explained exactly what each meta tag is responsible for so that you can prioritise your efforts and make the most out of your SEO strategy.

Image source: Surfer SEO.

4. Ecommerce SEO - Best Practices for More Traffic and Sales

The team over at Surfer understand that the way users search for products online is often very different to how they search for other types of information.

If you’re in the ecommerce industry and struggling to find ways to rank your online store, then this article is a must-read.

It’s packed with useful insights on how you should be thinking about SEO and provides several industry-specific tips to drive traffic to your site.

Image source: Surfer SEO.

5. SEO Competitive Analysis - The Ultimate Guide

This article provides several good reasons why SEO competitive analysis shouldn’t be ignored.

To help you get started, Surfer has outlined which factors to consider during competitive analysis, as well as some of the most common mistakes to avoid.

Article by:

Doug Haines

Meet Doug, the mastermind behind Kalium’s success. Learn how Doug applies SEO strategies to turn this SA travel site into a million-dollar company.

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